职位诱惑：“每周五在家办公”
职位描述
Responsiblities
Influencer Engagement
1. Build & grow relationships with key, senior level media/influencers
2. Identify global, local macro changes & social communication trends; scan good opportunities and engage influencers to meet client needs on their communication strategy and tactics
3. Conceive & tell strategic stories apart from client business milestones
4. Manage junior level staff on global influencer processes & trends
Digital & Social Media Acumen
1. Identify & drive digital/social media strategies; either standalone or as elements of communication plans
2. Articulate emerging media platforms & if/how they meet client’s business needs
3. Lead clients in understanding the importance of social media engagement
Client Engagement
1. Provide strategic counsel to key clients & serve as a trusted advisor on clients & competitors
2. Manage & grow senior level client relationships
3. Assure internal & external stakeholders are aligned
4. Negotiate & manage client expectations & satisfaction
5. Participate in, and may drive, communication planning
Business Acumen & Strategic Thinking
1. Develop & execute integrated communication plans
2. Participate in budget & resource management & tracking team utilization
3. Drive cross-team integration/ collaboration
4. Build awareness & showcase capabilities, talent & results internally & externally
People Leadership
1. Manage career development & performance of direct reports
2. Partner with Human Resources to manage employee relations issues
3. Manage up & educate senior staff on crisis issues, & client/team satisfaction
4. Model & hold team accountable to demonstrating agency values
New Business Development
1. Assess validity and value of new & organic growth opportunities
2. Serve as project manager in preparation & delivery of organic growth or new business proposal content & in-person pitch meetings
3. Share industry POV and strong understanding of shifts and opportunities in the competitive agency landscape Inform, educate & influence existing and potential future clients directly on WE value and positioning relative to competing agencies.
Influencer Engagement
1. Build & grow relationships with key, senior level media/influencers
2. Identify global, local macro changes & social communication trends; scan good opportunities and engage influencers to meet client needs on their communication strategy and tactics
3. Conceive & tell strategic stories apart from client business milestones
4. Manage junior level staff on global influencer processes & trends
Digital & Social Media Acumen
1. Identify & drive digital/social media strategies; either standalone or as elements of communication plans
2. Articulate emerging media platforms & if/how they meet client’s business needs
3. Lead clients in understanding the importance of social media engagement
Client Engagement
1. Provide strategic counsel to key clients & serve as a trusted advisor on clients & competitors
2. Manage & grow senior level client relationships
3. Assure internal & external stakeholders are aligned
4. Negotiate & manage client expectations & satisfaction
5. Participate in, and may drive, communication planning
Business Acumen & Strategic Thinking
1. Develop & execute integrated communication plans
2. Participate in budget & resource management & tracking team utilization
3. Drive cross-team integration/ collaboration
4. Build awareness & showcase capabilities, talent & results internally & externally
People Leadership
1. Manage career development & performance of direct reports
2. Partner with Human Resources to manage employee relations issues
3. Manage up & educate senior staff on crisis issues, & client/team satisfaction
4. Model & hold team accountable to demonstrating agency values
New Business Development
1. Assess validity and value of new & organic growth opportunities
2. Serve as project manager in preparation & delivery of organic growth or new business proposal content & in-person pitch meetings
3. Share industry POV and strong understanding of shifts and opportunities in the competitive agency landscape Inform, educate & influence existing and potential future clients directly on WE value and positioning relative to competing agencies.
任职要求
Qualification
Minimum/Preferred Requirements:
• Bachelor’s degree in Communications, Journalism, Marketing, Business, Legal, English or related field is preferred, or the equivalent knowledge and/or experience
• 5+ years of experience in integrated communications, preferably in an agency setting; 3 + years of management experience required
• Exceptional China integrated digital campaign experiences with demonstrated capacity of working with multiple KOLs and stakeholders
• A track record of strong strategic capabilities in both developing and delivering against communication objectives
• Minimum 2 years of experience with corporate image, issues/crisis management and strategic communications across multiple audience segments.
• Strong local press relationships to manage story development to increase successful story pitching
• Proficiency with Microsoft Office suite (particularly Outlook, Word, SharePoint, PowerPoint and Excel)
Additional Requirements:
• High level of analysis and strategic recommendations based on industry knowledge
• High level of initiative; take accountability for role on projects
• Demonstrated creative and strategic mindset
• Has established editor and/or analyst relationships and has proactively placed stories
• Made presentations to groups of all sizes; pitched new business
• Client and business environment: Customer service orientation is a must. Job pressure may exist from requirement of handling multiple tasks
• Experience working globally or with colleagues in multiple locations
• Fast-paced team environment (frequent tight deadlines, multitasking, etc.)
• Strong presentation and consulting skills along with the ability to read, write and speak English.
Minimum/Preferred Requirements:
• Bachelor’s degree in Communications, Journalism, Marketing, Business, Legal, English or related field is preferred, or the equivalent knowledge and/or experience
• 5+ years of experience in integrated communications, preferably in an agency setting; 3 + years of management experience required
• Exceptional China integrated digital campaign experiences with demonstrated capacity of working with multiple KOLs and stakeholders
• A track record of strong strategic capabilities in both developing and delivering against communication objectives
• Minimum 2 years of experience with corporate image, issues/crisis management and strategic communications across multiple audience segments.
• Strong local press relationships to manage story development to increase successful story pitching
• Proficiency with Microsoft Office suite (particularly Outlook, Word, SharePoint, PowerPoint and Excel)
Additional Requirements:
• High level of analysis and strategic recommendations based on industry knowledge
• High level of initiative; take accountability for role on projects
• Demonstrated creative and strategic mindset
• Has established editor and/or analyst relationships and has proactively placed stories
• Made presentations to groups of all sizes; pitched new business
• Client and business environment: Customer service orientation is a must. Job pressure may exist from requirement of handling multiple tasks
• Experience working globally or with colleagues in multiple locations
• Fast-paced team environment (frequent tight deadlines, multitasking, etc.)
• Strong presentation and consulting skills along with the ability to read, write and speak English.
